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<title>CB Systems Blog</title><link>https://cb-systems.fr/en/blog/</link><description>Field notes on automation for shops, restaurants and small businesses.</description><language>en</language><atom:link href="https://cb-systems.fr/en/blog/flux.xml" rel="self" type="application/rss+xml"/><lastBuildDate>Mon, 28 Sep 2026 14:00:00 +0000</lastBuildDate>
<item><title>Newsletter for a local shop: worth it or not?</title><link>https://cb-systems.fr/en/blog/local-shop-newsletter/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/local-shop-newsletter/</guid><pubDate>Fri, 25 Sep 2026 09:00:00 +0000</pubDate><description>Does a newsletter really help a neighbourhood shop? What works, what to write about, and the three GDPR rules to follow.</description></item>
<item><title>Automated phone answering in a small business: filter, route, call back</title><link>https://cb-systems.fr/en/blog/automate-phone-calls-small-business/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automate-phone-calls-small-business/</guid><pubDate>Tue, 22 Sep 2026 09:00:00 +0000</pubDate><description>Filter calls, send them to the right person and never lose a number again: automated answering that keeps the human welcome for what matters.</description></item>
<item><title>A small business dashboard: the five numbers that are enough</title><link>https://cb-systems.fr/en/blog/simple-dashboard-small-business/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/simple-dashboard-small-business/</guid><pubDate>Fri, 18 Sep 2026 09:00:00 +0000</pubDate><description>Five numbers are enough to steer a small business: revenue, cash received, overdue invoices, order book, average sale. Which ones to track, and how often.</description></item>
<item><title>Taking orders without using the phone</title><link>https://cb-systems.fr/en/blog/take-orders-without-the-phone/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/take-orders-without-the-phone/</guid><pubDate>Tue, 15 Sep 2026 09:00:00 +0000</pubDate><description>Form, platform or messaging: three ways to take orders without picking up the phone, what each one really costs, and which to choose for your shop.</description></item>
<item><title>Getting your shop ready for the festive season: the October to December countdown</title><link>https://cb-systems.fr/en/blog/festive-season-countdown-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/festive-season-countdown-shop/</guid><pubDate>Fri, 11 Sep 2026 09:00:00 +0000</pubDate><description>Butcher, florist, bakery: the festive season countdown week by week, from October to 24 December, so you can absorb the peak without drowning in it.</description></item>
<item><title>Should tradespeople charge for quotes?</title><link>https://cb-systems.fr/en/blog/should-you-charge-for-quotes/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/should-you-charge-for-quotes/</guid><pubDate>Wed, 09 Sep 2026 09:00:00 +0000</pubDate><description>Charging for quotes as a tradesperson: what the law allows, the arguments on both sides, the middle road, and why the time you take to send matters more.</description></item>
<item><title>Automating invoicing in a micro-business: from the job to the chased invoice</title><link>https://cb-systems.fr/en/blog/automate-invoicing-small-business/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automate-invoicing-small-business/</guid><pubDate>Fri, 04 Sep 2026 09:00:00 +0000</pubDate><description>From the finished job to the money collected: how to link quotes, invoicing and unpaid invoice follow-up in a single circuit, with no re-keying and nothing forgotten.</description></item>
<item><title>Business SMS: 15 examples to copy by situation</title><link>https://cb-systems.fr/en/blog/business-sms-examples/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/business-sms-examples/</guid><pubDate>Tue, 01 Sep 2026 09:00:00 +0000</pubDate><description>Fifteen business SMS examples to copy: appointments, order ready, follow-up, last-minute changes, review requests. With the right length and the right time of day.</description></item>
<item><title>Fake Google reviews: what to do, step by step</title><link>https://cb-systems.fr/en/blog/fake-google-reviews-what-to-do/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/fake-google-reviews-what-to-do/</guid><pubDate>Fri, 28 Aug 2026 09:00:00 +0000</pubDate><description>A fake Google review on your profile: how to report it, what to reply in the meantime, what evidence to gather and how long it really takes.</description></item>
<item><title>Optimising your Google Business Profile in 2026: the complete checklist</title><link>https://cb-systems.fr/en/blog/optimise-google-business-profile/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/optimise-google-business-profile/</guid><pubDate>Tue, 25 Aug 2026 09:00:00 +0000</pubDate><description>The complete checklist to optimise your Google Business Profile in 2026: categories, opening hours, photos, products, reviews, questions. Concrete, in order.</description></item>
<item><title>Following up inactive customers: segments and message templates</title><link>https://cb-systems.fr/en/blog/win-back-inactive-customers/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/win-back-inactive-customers/</guid><pubDate>Tue, 18 Aug 2026 09:00:00 +0000</pubDate><description>How to follow up a customer who has stopped coming back: 30, 60 and 90 day segments, SMS and email messages ready to adapt, and the mistakes that drive people away.</description></item>
<item><title>Too many phone calls in your shop: how to cut them off one by one</title><link>https://cb-systems.fr/en/blog/reduce-phone-calls-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/reduce-phone-calls-shop/</guid><pubDate>Fri, 14 Aug 2026 09:00:00 +0000</pubDate><description>Phone ringing non-stop in your shop? Count the calls, cut off each source one by one and keep the line free for what matters.</description></item>
<item><title>Creating a Google review QR code: the free step-by-step guide</title><link>https://cb-systems.fr/en/blog/create-google-review-qr-code/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/create-google-review-qr-code/</guid><pubDate>Tue, 11 Aug 2026 09:00:00 +0000</pubDate><description>Create a free QR code that opens your Google review form directly: the exact link, the right generator, where to put it and the NFC version.</description></item>
<item><title>Loyalty programme for a small shop: what works</title><link>https://cb-systems.fr/en/blog/loyalty-programme-small-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/loyalty-programme-small-shop/</guid><pubDate>Fri, 07 Aug 2026 09:00:00 +0000</pubDate><description>The stamp card gets lost and tells you nothing. What replaces it in a small shop, what it really costs, and the rules that make it last.</description></item>
<item><title>Unpaid invoice follow-up template: letter, email, SMS</title><link>https://cb-systems.fr/en/blog/unpaid-invoice-reminder-template/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/unpaid-invoice-reminder-template/</guid><pubDate>Wed, 05 Aug 2026 09:00:00 +0000</pubDate><description>Unpaid invoice: the messages to send at day 8, day 20 and day 30, with a rising tone and late payment penalties mentioned, ready to copy and adapt.</description></item>
<item><title>Asking for a Google review: the messages that really work</title><link>https://cb-systems.fr/en/blog/google-review-request-template/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/google-review-request-template/</guid><pubDate>Fri, 31 Jul 2026 09:00:00 +0000</pubDate><description>What to send when asking for a Google review: SMS and email templates ready to copy, the right timing, and the Google rules not to cross.</description></item>
<item><title>Replying to a negative Google review: the method and 6 examples</title><link>https://cb-systems.fr/en/blog/reply-to-negative-google-reviews/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/reply-to-negative-google-reviews/</guid><pubDate>Tue, 28 Jul 2026 09:00:00 +0000</pubDate><description>How to reply to a negative Google review without making things worse: the four-step method, 6 template replies to adapt and the mistakes to avoid.</description></item>
<item><title>Appointment reminder SMS: 10 examples by trade</title><link>https://cb-systems.fr/en/blog/appointment-reminder-sms-examples/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/appointment-reminder-sms-examples/</guid><pubDate>Fri, 24 Jul 2026 09:00:00 +0000</pubDate><description>Ten appointment reminder SMS examples by trade (hairdresser, practice, salon, restaurant), the right timing and the wording that makes cancelling easy.</description></item>
<item><title>Quote follow-up email template: 3 examples ready to copy</title><link>https://cb-systems.fr/en/blog/quote-follow-up-email-template/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/quote-follow-up-email-template/</guid><pubDate>Thu, 23 Jul 2026 09:00:00 +0000</pubDate><description>Three quote follow-up email templates to copy: first follow-up, second with a proposal, fixed-date event. And the right timing for each send.</description></item>
<item><title>Unpaid invoices: following up firmly without upsetting anyone</title><link>https://cb-systems.fr/en/blog/chase-unpaid-invoices/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/chase-unpaid-invoices/</guid><pubDate>Sat, 18 Jul 2026 09:00:00 +0000</pubDate><description>Most unpaid invoices in micro-businesses are simple oversights. Follow-up calendar (due date, day 7, day 15), message template, payment link and automation.</description></item>
<item><title>Setting up click and collect in a local shop</title><link>https://cb-systems.fr/en/blog/click-and-collect-local-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/click-and-collect-local-shop/</guid><pubDate>Sat, 18 Jul 2026 09:00:00 +0000</pubDate><description>No need for a commission-based platform: a form, an automatic confirmation and an order ready SMS are enough to launch click and collect.</description></item>
<item><title>Following up a quote with no reply: the full method</title><link>https://cb-systems.fr/en/blog/follow-up-quotes-no-reply/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/follow-up-quotes-no-reply/</guid><pubDate>Sat, 18 Jul 2026 09:00:00 +0000</pubDate><description>When to follow up a quote with no reply, through which channel, with what words: recommended timings, message templates ready to adapt, and the automatic version.</description></item>
<item><title>No-shows: how to reduce missed appointments</title><link>https://cb-systems.fr/en/blog/reduce-appointment-no-shows/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/reduce-appointment-no-shows/</guid><pubDate>Sat, 18 Jul 2026 09:00:00 +0000</pubDate><description>Reminders at the right time, two-way confirmation, waiting list, deposit: what really cuts no-shows in a hair salon, beauty salon, restaurant or practice.</description></item>
<item><title>How much does automation cost for a small business?</title><link>https://cb-systems.fr/en/blog/automation-cost-small-business/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automation-cost-small-business/</guid><pubDate>Wed, 24 Jun 2026 09:00:00 +0000</pubDate><description>How much automation costs for a small business: what makes up the price, set-up against subscriptions, and how to work out your return.</description></item>
<item><title>Automation and GDPR: keeping your data in France</title><link>https://cb-systems.fr/en/blog/automation-gdpr/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automation-gdpr/</guid><pubDate>Wed, 24 Jun 2026 09:00:00 +0000</pubDate><description>Automation and GDPR: why hosting matters, the risk of US tools, and the case for a self-hosted n8n to keep your data hosted in France.</description></item>
<item><title>n8n, Make or Zapier: which one to choose in 2026?</title><link>https://cb-systems.fr/en/blog/n8n-make-zapier/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/n8n-make-zapier/</guid><pubDate>Wed, 24 Jun 2026 09:00:00 +0000</pubDate><description>n8n vs Make vs Zapier in 2026: price, hosting and GDPR compared, why we favour self-hosted n8n, and which Zapier alternative suits you.</description></item>
<item><title>Automation agency or workshop: what changes for a small business or a shop</title><link>https://cb-systems.fr/en/blog/automation-agency-lyon/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automation-agency-lyon/</guid><pubDate>Tue, 23 Jun 2026 09:00:00 +0000</pubDate><description>What automation actually changes for a small business or a shop, agency versus independent workshop, and how to get started without getting it wrong.</description></item>
<item><title>How to get more Google reviews when you run a shop</title><link>https://cb-systems.fr/en/blog/more-google-reviews-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/more-google-reviews-shop/</guid><pubDate>Tue, 23 Jun 2026 09:00:00 +0000</pubDate><description>Getting more Google reviews in a restaurant, a salon or a shop: the right moment to ask, the methods that work and the mistakes to avoid.</description></item>
<item><title>NFC plaque or card for Google reviews: how to choose well</title><link>https://cb-systems.fr/en/blog/nfc-plaque-card-google-reviews/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/nfc-plaque-card-google-reviews/</guid><pubDate>Tue, 23 Jun 2026 09:00:00 +0000</pubDate><description>NFC plaque, NFC card or stand for Google reviews: how it works, the formats, where to put it and what sets a well-made plaque apart from a resold gadget.</description></item>
<item><title>“I'll do it myself”: the honest maths</title><link>https://cb-systems.fr/en/blog/automate-or-do-it-yourself/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automate-or-do-it-yourself/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>Doing it yourself looks free, but a recurring task costs you every time it repeats. The method for working out what a manual task really costs you.</description></item>
<item><title>Automation explained without the jargon</title><link>https://cb-systems.fr/en/blog/automation-without-jargon/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/automation-without-jargon/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>No need to understand the tech: an automation is “when X happens, do Y”. An honest definition, concrete examples and real limits.</description></item>
<item><title>Double bookings: why they happen and how a single flow fixes the problem</title><link>https://cb-systems.fr/en/blog/duplicate-bookings/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/duplicate-bookings/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>Phone, Instagram, notebook, platform: when booking channels do not talk to each other, double bookings happen. The single-flow principle, explained.</description></item>
<item><title>Managing your Google reviews as a shop owner: the real cost in time</title><link>https://cb-systems.fr/en/blog/manage-google-reviews-shop/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/manage-google-reviews-shop/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>Monitoring, replying, asking for reviews: what managing Google reviews really takes from a shop, and how to automate it without losing your evenings.</description></item>
<item><title>Why I do the assessment at your place rather than by video call</title><link>https://cb-systems.fr/en/blog/on-site-automation-assessment/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/on-site-automation-assessment/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>An automation diagnosis works better on site: what you see at the workplace that no video call shows, and how it all unfolds.</description></item>
<item><title>The 5 tasks to automate first in a shop or a small business</title><link>https://cb-systems.fr/en/blog/tasks-to-automate-first/</link><guid isPermaLink="true">https://cb-systems.fr/en/blog/tasks-to-automate-first/</guid><pubDate>Fri, 12 Jun 2026 09:00:00 +0000</pubDate><description>Follow-ups, re-keying, appointment reminders, review requests, reports: the five most profitable automation projects in a shop or a small business.</description></item>
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